PPC Specialist (Shopping Ads)

Job Title: PPC Specialist (Shopping Ads)
Company: Genie Shopping Ltd
Department: Product & Innovation
Location: Flexible - Distributed with use of Cambridge office and occasional travel
Working Hours: Full Time 37.5 hours per week with flexible working arrangements
Salary: £47,024
Who is Genie Shopping?
Genie Shopping is a UK-based, high-growth performance marketing business operating through the affiliate channel and CSS ecosystem. As a certified Google CSS Premium Partner, we work with retail giants like Boots, ebay, Frasers, B&Q, Three, and Lookfantastic, serving over 57 billion ad impressions to users across our network.
We differentiate ourselves through our technical scale and performance first approach. We are a driving force in the industry, leading the conversation through education, sponsorship, and active event contribution. This approach has led to huge success, doubling our growth in 2024 and setting new records in 2025.
We are a certified Great Place to Work with a remote-first setup. Our environment is small (~20 people) but ambitious. We value:
Autonomy: We hire people who want to own their output. If you love solving complex problems and implementing your own ideas, you will thrive here.
Connection: We prioritize culture over geography. We get together for proper team socials every quarter - think punting, cocktail making, and go-karting, to ensure we stay connected as people, not just colleagues.
The team is remotely based, but has fluidity in meeting in-person for client meetings, industry events, strategy days and team socials. There are requirements to travel to Cambridge around once a month, with London (or other UK locations) once a month on average.

What is the role?
We are looking for a Shopping Ads Specialist to support the expansion of our Self-Managed CSS service. Unlike our traditional hands-on PPC roles, this is a client-facing strategic position designed for a shopping specialist who can guide large retailers running their own activity.
The successful candidate will be able to take their knowledge and expertise to shape the service and product offering - spotting opportunities, helping to build tools and services that align with our customers needs.
You will act as the bridge between our retail partners, our internal knowledge base, and Google’s own account managers and product specialists. Your goal is to help clients maximise the benefits of working with Genie as their CSS partner while providing expert-level advice on account setup, feed health, and advanced product implementation.
What you'll do
Strategic Account Management
Serve as the dedicated specialist for our self-managed retailers, acting as their expert at Genie for all things Google Shopping.
Review client account health and provide high-level strategic recommendations on PMax, feed optimisation, and expansion into technical feature implementation like Local Inventory Ads (LIA).
Ensure clients are successfully leveraging the 20% CPC saving to meet their specific business KPIs (e.g., reinvesting for growth vs. improving efficiency).
Existing Customer Growth
Join prospective client calls and respond to specialist inquiries to demonstrate the strategic value of the self-managed offering.
Identify opportunities within the existing portfolio of retailers running other Genie services (eg the affiliate model) to upsell our Self Managed service.
External awareness
Keep up to date with developments in Shopping Ads and performance marketing, and identify opportunities relevant to the Genie Shopping business model.
Identify relevant events for yourself and the wider team to develop knowledge in both the PPC and performance marketing industries.
Skills & Experience
Experience (Required)
3+ years’ experience in PPC, with mastery of Google Shopping Ads and detailed knowledge of Google Ad formats including PMax.
Deep technical knowledge of Google Merchant Center and feed management.
Proven experience in a client-facing role, managing large-scale retail accounts.
Background in e-commerce, marketplaces, or performance-led retail environments
Understanding of the Google CSS ecosystem in the UK and EU
Experience (Desirable)
Previous experience working directly with Google’s Agency/Channel teams.
Familiarity with Feed Management Tools (e.g., Channable, Feedonomics).
What We Offer
Remote Working Allowance - We pay all Genies £126 per month WFH allowance
Flexible Working - We provide flexibility in working options and work in a distributed team model
25 Days Annual Leave + Bank Holidays + Your Birthday 🎂
Enhanced Absence and Family Leave Policies
Workplace Pension - Your 4% employee contribution is matched by Genie via salary exchange
Employee Referral Scheme - A bonus payment if we hire someone you recommend
Electric Car Scheme - Allows you to lease an electric car through salary exchange, giving savings on Tax and NI
Cycle to Work Scheme - The Cycle2Work Scheme allows you to buy a new bike for commuting to work, spreading the cost over 12 months via salary exchange
Genie Academy - Our in-house training helps develop talented people into world-class digital marketers. Courses cover all aspects of the business
Quarterly Social Events - We all get an afternoon off each quarter to attend a staff social. Events range from bowling and punting to cocktail making and quizzes
Access to Spill - Professional therapist sessions
Wellness Activities - Workshops and support sessions cover everything from crafting, exercise, posture and staying fit in the workplace through to managing both stress and financial wellbeing
Wellbeing Perks - Paid eye tests, contribution towards glasses for DSE use and a yearly flu jab reimbursement
Genieversaries - Work anniversary awards give gratitude to Genies for their dedication and commitment to the business
We look forward to receiving your application!
Diversity, Equity & Inclusion
Genie Ventures is committed to creating a diverse, equitable and inclusive experience for our Genies and clients, in turn fostering a safe and happy workplace where everyone can be their authentic selves and thrive. We strive to build a team that reflects the diversity of the community we work in and encourage applications from traditionally underrepresented groups. If we can make this easier through accommodation in the recruitment process, please let us know via apply@genieventures.co.uk
- Department
- Genie Shopping Ltd
- Locations
- Cambridge, Distributed
- Yearly salary
- £47,024
- Employment type
- Full Time
- Remote Status
- Distributed Working (Remote with usable office and occasional travel)
About Genie Ventures
Genie Ventures is an award-winning ecommerce technology and marketing business. We build successful brands from scratch in the commerce space, including our current stars Broadband Genie, Genie Goals and Genie Shopping.
We’re based in Cambridge with a staff of more than 60 fantastic people spread throughout the UK on a distributed team model.
We operate principally in the UK, European and US markets, and work with some of the most interesting and successful online brands including Google, eBay, Mamas & Papas and Sky.